Direct Marketing

Alloy Education is a division of Alloy Media + Marketing, the world's largest non-traditional teen marketing company. Our relationship provides us access to a network of 30 million young consumers ages 14-24. And we know how to reach them and get their attention.

LEVERAGING
OUR NAME
• Network Parties
• Sample Distribution
• Feedback &
Research Programs
• E-Mail List Rental
• Postal List Rental

www.alloymarketing.com

POSTAL LIST RENTAL
Alloy Education offers direct postal list rental to educational clients wishing to reach a qualified list of active college-bound teens. Direct mail cuts through the clutter and is a powerful medium because teens and college students do not receive as much direct mail as adults. Direct mail is a proven, tangible solution to announce new educational products, send more information on your institution, and drive recipients to your website.

Database of 30 million teens/young adults and their parents
Over 18 million 13-24 year olds
Over 12 million parents
Primarily our data comes from careersandcolleges.com, findtuition.com, dELiA*s, Alloy, and a family of websites owned by AM&M
The largest teen-focused, response-driven database of its kin

E-MAIL LIST RENTAL
E-mail marketing is a cost-effective way of reaching today's teen and young adult audience. Alloy Education's e-mail marketing solutions work because recipients have elected to receive these targeted messages from third-party sources, and the message reaches teens and college students in one of their favorite information environments. E-mail marketing is a proven solution to drive traffic to websites, drive lead generation, and grow your online community.

Database of more than 3 million teens and college students
Comprised of data from Alloy merchandise sites (Alloy, dELiA*s, CCS) and Careers and Colleges
100% opt-in

FORMATS
CD-ROM, e-mail, SMS Text Messaging

CRITERIA
Geographic State, Zip, DMA
Demographic Age, DOB, Gender, Ethnicity, Education, High School GPA, High School, Graduating Year, Intended College Major, High School Sports Interest

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