Higher Education Lead Generation:
Alloy Education’s network of websites offers colleges an effective lead generation solution. When students register on one of our sites, they see your custom interstitial ad or full-page offer complete with copy, logo, images, and questions. You can target our audience based on specific admission criteria and reach only those students that indicate interest in learning more about your school.
Lead generation provides the opportunity to save money by recruiting the most appropriate students for your institution. Whether you choose the unlimited or pay-per-lead option, you control the investment and know exactly how much to budget.
Rate Options
Unlimited Leads
Your interstitial ad is placed on our network of sites. No cap is placed on the number
of student leads you receive. This method is recommended for colleges with a
large criteria set.
Pay-Per-Lead
Your interstitial ad is placed on our network of sites. You pay only for the leads
you receive that are non-duplicates of your prospect pool. This method is
recommended for colleges with a narrow criteria set.
Search Criteria
With our list of criteria, you regulate the size of the pool of students you reach. Select criteria includes:
- Gender
- Age (min., max., range)
- Major
- Ethnicity
- Geography (national, state, ZIP code)
- HS grad year
- Enrollment year
- Career interest
Benefits of Lead Generation
- More cost effective than traditional prospecting
- Lead delivery is real-time, daily, or weekly, based on your outreach schedule
- Save money with a targeted response based on student requests
- Pay for only those leads that express interest in your school
Delivery of Leads
Because response time is critical we deliver your leads in a timely fashion. Choose from:
- Real-time posting to e-mail or FTP
- Daily or weekly posting to e-mail or FTP